What is mCommerce? Why eCommerce clients need it?
There has been a development in the utilization of wireless handheld devices like the cell phones and laptops which enable the masses to carry on commercial transactions online.
It is in this context that we can refer mCommerce, which is also known as mobile commerce. mCcommerce is the operation of purchasing and selling of goods and services through wireless handheld devices as mentioned supra.
Let's have a look on some points over to it about mCommerce.
Financial Services: In the mCommerce application, the financial services comprise of mobile banking in which the customers make use of their handheld devices to gain access to their accounts in order to pay their utility bills.
Information Services: These types of services include the delivery of sports figures, financial intelligence as well as traffic updates to a single mobile device
Lots of Mobiles: Nowadays, according to the mCommerce details Internet, mobile devices are omnipresent, with a vast number of tablets and mobiles in circulation which have far outstripped the human population. Lots of people all over the world have an easy access to the internet using handheld devices such as Kindles, iPhone and tablets etc. It is because of this that the huge plausible market continues to grow because of the fact that these devices are becoming cheaper day by day thereby allowing more and more people to gain access.
Business Browsing: A study of the mCommerce details has revealed that the mobile shoppers spend a minimum of 15 hours every week browsing and purchasing products and services online.
Reach your Customers: If you have a Mobile Commerce option by a site or app, it will imply that you will be able to reach out to your customers even when they are busy shopping offline. In this way the shopper will be able to become more knowledgeable about your services and products.
M-Commerce is an essential part of Business: A study has revealed that mCommerce is now turning out to be a very essential part of your Internet marketing strategy. Since the Internet is able to easily reach out to the mobile devices, M-Commerce will be easily able to fit into your Business process and in this way you will be able to reap huge benefits from it.
Drive more sales: We are now seeing a sudden rise in the number of working couples. This is the reason as to why the people have less time and the patience to visit stores to shop for purchasing frequently used items. It is for this reason that a mobile website will help your audience avoid the problems of driving. Rather, they will be able to buy their products with the help of their phones while sitting in the comforts of their homes or offices. What’s more, they will be able to have the products delivered to their homes.
Why eCommerce and Big Portals Need it?
As we all know that web world is not limited up to the static website only. Increasing of Internet and Mobile users give hike to trends and technologies. Now we can see eCommerce and Big Web portal on Mobile and Tablets. Below Points will justify why it needs mCommerce for eCommerce?
User flexibility: User flexibility is the most important factor as if you have mobile app for your eCommerce store than this will guaranteed increase your sales as same user will keep opening your app and easily shop with few clicks and navigation
ROI Point: eCommerce business is based on direct sales not on lead generation. If you lost a lead that is okay but loosing a sale will impact on ROI and economical values.
Fast & Easy Navigation: We all knows that mobile app are fast and easily to navigate compare to regular website.
Research about Shopper: 60% of online shoppers use smartphones at the time of stay in grocery stores and supermarkets, and another 50% - on the way to the store
These are therefore some of the numerous reasons as to Why eCommerce clients need mCommerce. To convert your website into professional mobile website or to create a mobile app you can contact us.